Celebrate in Style 🎊

In a hospitality world flooded with gimmicks, Kickin’Inn is rewriting the rules, offering Australians a birthday experience that’s bold, heartfelt, and delicious. At the centre of this celebration revolution is Ravi Singh, the visionary CEO and Co-Founder of Kickin’Inn, who’s on a mission to make his brand the best seafood birthday venue in Australia.

His ambitious goal? To reach 1 million Australians through the Kickin’Inn Birthday Club, transforming the brand into Australia’s go-to restaurant to celebrate birthdays.

A Purpose-Driven Birthday Revolution

Unlike typical promotions, Kickin’Inn’s birthday program is all about giving back with purpose. With over 50,000 birthday club members already signed up, the program is fast becoming one of the most successful community-led marketing strategies in the industry.

But for Ravi Singh, this isn’t just about numbers.

“A brand with purpose must be aligned with the community it serves,” he shares. “We don’t just want to serve food, we want to celebrate lives.”

The Gift: Kickin’Shrimp Martini on the House

Every Kickin’Inn Birthday Club member receives a free birthday meal in the form of a Kickin’Shrimp Martini, valued at $59.95. It’s not just generous, it’s genius.

What is the Kickin’Shrimp Martini?
It’s a signature seafood sensation with fifteen crispy, golden Australian prawns coated in Kickin’s famous secret sauce, resting on a fresh bed of crunchy chips and lettuce. It’s festive, indulgent, and unmistakably Australian.

“It doesn’t get more Aussie than this,” says Singh. “It’s our gift to you, from a brand that loves its fans.”

More Than a Meal, A Memory

Kickin’Inn understands that birthdays are emotional milestones. By gifting a free meal on such a special day, the brand is positioning itself as the best place to celebrate your birthday in Australia, not with discounts, but with heart.

This is strategic emotional branding at its best. And it’s working.

Building a Movement, One Celebration at a Time

With a goal to open 50 restaurants across the country by 2030, Kickin’Inn isn’t just expanding its footprint. It’s building a cultural movement rooted in hospitality, joy, and connection. Under Ravi Singh’s leadership, the brand has redefined how restaurants create loyalty not through points or coupons, but through generosity and meaningful experiences.

Join the Club, Celebrate with Purpose

If you’re looking to celebrate your birthday at a restaurant in Australia, look no further. Sign up to the Kickin’Inn Birthday Club and receive your free birthday gift, a Kickin’Shrimp Martini made with love and Aussie pride.

Whether you’re a seafood lover or want to treat yourself on your special day, Kickin’Inn is where birthday memories are made.

“We love what we do,” says Singh. “And we celebrate with style.”